Audi announces ‘Tony Stark Innovation Challenge’ video contest


Audi’s major push for Iron Man 2 tie-ins begins now, with the Tony Stark Innovation Challenge. A real way for life to imitate art, Challenge entrants will create videos to showcase their ideas that will make the world better through technology – just like Tony Stark does in Iron Man, but without the guns. The winner gets all kinds of swag, including $15,000 to make it all come true. Sadly, there’s no mention of Audi making you a billionaire or having your contracts notarized by Scarlett Johansson. Follow the jump for all the details and Audi’s first video.

[Source: Audi]


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