As if the Citroën DS3 weren’t chic enough as it is, the automaker has brought in a series of designers to give it that extra touch of style. Kenzo, Orla Kiely and Yves Saint-Laurent have all brought their pens to the decidedly un-retro premium hatchback, and now the French automaker is following up with some new designer editions. First [...]
In its quest to take on the lucrative premium compact segment, Citroën has been unrelenting with the release of the its higher-end DS line. The DS4 was just unveiled in Paris, and now reports indicate that the French automaker plans to take on the likes of the Audi S3 and Volkswagen Golf R with a new performance-oriented version of the [...]
The beauty of an automaker entering a completely new market like China is the ability to completely redefine what the brand stands for to local buyers. In the case of France’s Citroën, they’re going decidedly upmarket, but instead of taking baby steps like turning its C3 econo-hatch into the DS3 premium hatch, the French automaker can start completely [...]
French couture, as is widely known, is at the very height of fashion. French cars, well…less so. But Citroënis hard at work to fix that and capitalize on potential synergies within its own homeland. Its new DS line of premium vehicles is doing much to bridge that gap, as are concepts like the Metropolis and theGQbyCitroën. Now [...]
Citroën rarely disappoints when it comes to concept cars. This year, for example, we’ve already gotten theSurvolt and DS High Rider. Its latest effort steps up the luxury in a big way. The Citroën Metropolis concept , set to debut in Shanghai later this month, is a beautiful and very French take on the Maybach formula (whether PSA actually [...]
